Our story
From grower to customer
Rotoflowers has been active in the flower trade since 1992 and has specialised in summer flowers since 2013. From Aalsmeer, we connect growers, flower wholesalers and professional buyers.
Our approach is built on long-term relationships, clear agreements and personal involvement. This gives us insight into where our flowers come from and what our customers need.
Trusted growers, loyal customers, consistent quality
Through our network of trusted growers in Zimbabwe, Kenya, Ethiopia and other flower-producing countries, we receive a broad daily assortment. Partners in Turkey and Spain complement the range.
We maintain direct contact with our growers, visit their businesses and coordinate cultivation, volumes and seasonal planning. This allows us to plan further ahead and respond more effectively to customer requirements.
Rotoflowers is involved throughout the process, from selection and planting to harvest, transport and delivery. On arrival, the flowers are unpacked, checked, placed in water and prepared on the correct trolleys in our own production area.
Where necessary, we supplement the assortment through the flower auction. This combines the reliability of established partnerships with the flexibility required to maintain a complete range.
The team
The people behind Rotoflowers
Our team includes experienced sales professionals, order pickers, production employees and quality staff. Together, they ensure that every order is processed quickly, carefully and as agreed.
With us, you are not dealing with an anonymous service desk, but with people who understand both the assortment and the market.
Ordering
Order your way
At Rotoflowers, you choose how you order. Through the webshop, mobile app, telephone, email or chatbot, your order is processed quickly, with personal support whenever needed.